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PPC specialists reveal hard-won insights on where automation falls short, how Performance Max is often misapplied, the importance of standing out after the click, and why strategic judgment now outweighs simply pulling platform levers. The post 10 Hard Truths About PPC: Insights From Last Year’s Best Debates For 2026 first appeared on Search Engine Journal.
From The Web on January 12, 2026
From The Web