From The Web on January 13, 2026

For retail brands, the rise of TikTok Shop is driving viral breakthroughs — and shaking up the status quo

HomeFrom The Web For retail brands, the rise of TikTok Shop is driving viral breakthroughs — and shaking up the status quo
From The Web
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At NRF, executives highlighted significant sales victories, even as they admitted that the social commerce tool is disrupting several core principles of retail.

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From The Web on January 13, 2026 From The Web
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