Custom GPTs can help SEO teams work more efficiently by turning repetitive tasks into clear, repeatable workflows. If you don’t have a paid ChatGPT subscription, you can still treat these prompts as standalone templates by saving them in your notes for later use. You’ll need to adapt them to your team’s specific needs, since they’re meant as a starting framework. Working with AI involves a lot of experimentation. To improve your prompting skills, begin with small tasks, refine your prompts over time, and document what consistently produces strong results. Because AI often produces overly long or unfocused answers, it’s useful to set strict formatting rules and clearly state what it should avoid. You can also upload resources and articles for it to follow and give explicit context, such as defining the role and target audience at the outset. The seven prompts below are intended to help you begin creating custom GPTs for planning, analysis, and ongoing SEO activities.
1. Project plan GPT
Use previous project plans to build a GPT that drafts this year’s plan around your main focus areas.
How to set it up
Input project plans from earlier years.
Specify an exact structure or template for it to follow.
Decide how many sections or initiatives you want.
Include details specific to you, your team, and your goals.
(Optional) Add notes and feedback from your team or past retrospectives.
Example prompt
Based on last year’s project plan, create a draft project plan for this year. Here are the focus areas and problem areas to include. Give me…