Author: MarketingPro

Why AI Might Become SMBs’ Greatest Marketing Advantage—or Their Biggest Risk – Forbes

Why AI May Become SMBs’ Greatest Marketing Advantage—or Their Biggest Risk  Forbes Read the full article →

From Disorder to Discipline: Coordinating AI Throughout Enterprise Marketing – MarketingProfs

From Disorder to Discipline: Coordinating AI Throughout Enterprise Marketing  MarketingProfs Read the full article →

Business | Interested in Purchasing a Mall? — Check Out the Marketing Materials for Providence Place – GoLocalProv

Business | Thinking of Buying a Mall? Check Out the Marketing Package for Providence Place  GoLocalProv Read the full story →

Why basing marketing on consumers’ demand spaces can overlook their underlying ‘why’ – Comment – Global Drinks Intel

Why focusing on consumers’ demand spaces in marketing can overlook their underlying ‘why’ – Comment  Global Drinks Intel Read the full article →

Epique Realty Broadens CliqueOffers Perk, Unveiling Robust B2C Cash Offer Marketing for Agents – USA Today

Epique Realty Broadens CliqueOffers Perk, Debuting Robust B2C Cash-Offer Marketing for Agents  USA Today Read the full story →

UFL Hosting Local Promotional Events and Marketing Initiatives – Pro Football Newsroom

UFL Launches Local Promotional Events & Marketing Initiatives  Pro Football Newsroom Read the full story →

Fresh Buy Recommendation for Adobe (ADBE), the Tech Powerhouse – The Globe and Mail

Analyst Initiates New Buy Rating on Technology Leader Adobe (ADBE)  The Globe and Mail Read the full story →

EXCLUSIVE: Dove Set to Hit the Field at Super Bowl 60, Shining a Light on Girls in Sports

Unilever’s beauty label is heading back to the big game for a third consecutive year. Continue reading →

ADWEEK Creativity Advantage: Brands Play It Safe While Chasing Reliable Returns

While brands have the greatest opportunity to benefit from being distinctive, many pulled back to safer, more familiar approaches over the holidays.  Continue reading →

Discover ADWEEK’s 2025 Agency of the Year Honorees

The agencies that are leading the way in a rapidly shifting cultural and technological environment. Continue reading →