From The Web on April 19, 2026

Backcountry buys Coalatree as it launches new brand incubator

HomeFrom The Web Backcountry buys Coalatree as it launches new brand incubator

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The retailer, which acquired cycling company Velotech in September, is now seeking additional collaborations with emerging brands.

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From The Web on April 19, 2026 From The Web

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