Google expands global rollout of Preferred Sources and unveils Spotlighting subscriptions
Google is expanding Preferred Sources worldwide, following its initial launch in the U.S. and India last August. At the same time, Google introduced Spotlighting subscriptions, a capability that surfaces links from your news subscriptions in Gemini and will soon appear in Google Search via AI Overviews and AI Mode. Preferred Sources. Preferred Sources allow searchers to...
Instagram’s new ‘Your Algorithm’ feature may enhance brand discovery
Instagram has rolled out Your Algorithm in the U.S., a new feature that lets users view – and actively adjust – the topics that influence their Reels recommendations. Why we care. This has the potential to change how audiences find content. As people highlight interest in particular niches, hobbies, or brands – whether that’s running shoes, vintage fashion, or home...
Google introduces natural language Developer Assistant for the Google Ads API
Google is rolling out the Google Ads API Developer Assistant v1.0, a new Gemini CLI extension that enables developers to work with the Ads API using natural language — converting plain-English prompts into explanations, code samples, and even live API requests. How it works. The assistant runs inside the Gemini CLI and leverages project context from GEMINI.md plus...
LinkedIn rolls out Reserved Ads, enhanced ad personalization, and new AI-powered tools
LinkedIn is introducing new advertising capabilities designed to increase brand visibility, tailor messaging, and accelerate creative production so you can connect with potential buyers earlier in their journey. What’s new. LinkedIn has unveiled the following additions: Reserved Ads secure premium positions in the LinkedIn feed, offering high-value visibility, consistent...
Shopify unveils Product Network to merge products from multiple merchants
Shopify is pushing deeper into advertising with the Shopify Product Network, a new system that showcases products from participating merchants – even when the store a shopper is browsing doesn’t actually sell the item they’re looking at. The pitch. If someone searches for “organic cleaning supplies” on a Shopify store that doesn’t offer them, the Product Network can surface...