Facebook was never really on my radar as a way to earn money. Instagram, definitely. TikTok, for sure. But Facebook always felt more like the place I used to stay in touch with my high school friends than a platform I'd rely on for creator income. Lately, though, that's been shifting. Facebook has been working hard to attract creators from other platforms — especially by improving its monetization options.As a nano creator, I've been watching these changes closely for months. Brand deals make up a small slice of what I earn, but most platforms' built-in monetization tools are still pretty inaccessible for someone at my size.That's why Facebook caught my attention. The possibility of getting paid for content I'm already making was enough to send me deep into research mode.This article is the result of that deep dive. Let's head down the rabbit hole together. Jump to a section: Can you really make money on Facebook? How Facebook monetization works Facebook monetization requirements 7 ways to earn money on Facebook How payouts work on Facebook Facebook monetization FAQ More Facebook resources Can you actually make money on Facebook?In short: yes — and more than ever before.In 2025, Facebook paid creators nearly $3 billion through its monetization programs, a 35% jump from the previous year and the platform's biggest annual payout so far. The number of creators making over $10,000 a year on Facebook also climbed by more than 30% year-over-year.What's different now is that Facebook no longer restricts payouts…