While working on my upcoming book, Hyperadaptive: Rewiring the Organization to Become an AI-Native Enterprise, I experimented with a huge range of tools. I want to highlight the one category almost no one is talking about. It’s not a cutting-edge model or a tool that creates instant video. It’s browser-native AI. I mean the quiet, ever-present helpers like Gemini built into Chrome, Claude’s Chrome extension, or OpenAI’s browser Atlas. These have radically reshaped my workflow because they offer the one capability most AI tools are missing: instant context. The power of screen awareness In the book, I explore the idea of the hyperadaptive organization—one that can continuously sense, respond and evolve in real time. To reach that state, individuals first need to become hyper-productive. Dig deeper: The 5 levels of AI decision control every marketing team needs The biggest drag on my AI usage has been what I call the copy/paste tax. To use ChatGPT well, you typically need to: Open a fresh tab. Go to the AI site. Copy content from your email/doc/spreadsheet. Paste it into the AI. Add a prompt that explains the surrounding context. Get the response. Copy the result back. It may sound minor, but that small amount of friction is enough to disrupt your flow. Browser-based AI eliminates this. Because it lives inside your browser, it can “see” what you see. It behaves like a personal assistant peering over your shoulder, but you don’t have to describe everything first—it’s already looking at the same screen. Here are three ways this invisible layer of AI…