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Recent Posts

Corcoran Group CMO Christina Panos on Creating Emotional Connection With Today’s Buyers

How feelings, credibility, and imagination shape real estate brand strategy.  Continue reading →

Philips’ Laura Briggs on Integrating Ecommerce, Accelerating Category Growth, and the Impact of Empathy

Plus, stepping up to the challenge of delivering global scale and consistency. Continue reading →

From American Eagle to Tylenol: The 10 Most Controversial Brand Moments of 2025

The ads, campaigns, and headlines that hit a nerve this year. Continue reading →
Sorry Microsoft, the Copilot logo will never be as iconic as Clippy

Sorry Microsoft, the Copilot logo will never be as iconic as Clippy

It’s not welcome in the retro design club. Continue reading →
This artist developed a world of violence and dark humour inspired by black-and-white cartoons

This artist developed a world of violence and dark humour inspired by black-and-white cartoons

Minjung Kang uses bold shapes and expressive line work. Continue reading →

The Approval Problem Nobody Talks About

The Approval Problem Nobody Talks About The Approval Problem Nobody Talks About In-house teams and...

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Google Discover now diverging more from traditional search rankings

Google Discover now diverging more from traditional search rankings

Google Discover is now less closely tied to Google Search rankings, according to Andy Almeida from the Google Trust and...
How Pinterest ad formats function and the best times to use each one

How Pinterest ad formats function and the best times to use each one

Pinterest attracts users who want inspiration and solutions, not passive browsing.  The platform now reaches 600...
The real story behind Google Ads recommendations (and auto-apply)

The real story behind Google Ads recommendations (and auto-apply)

Do you want to immediately raise the blood pressure of the Google Ads practitioner sitting next to you? Say one word:...

Three out of ten US teenagers now use AI chatbots on a daily basis, but worries about their safety are on the rise

While many teenagers initially turn to AI chatbots for simple queries, their engagement with these platforms can gradually...

Rivian is developing its own AI assistant

The EV manufacturer is expected to reveal additional information during its upcoming AI & Autonomy Day event on...

Cashew Research is targeting the $90B market research industry using AI

Cashew Research leverages AI to streamline the market research workflow, while continuing to gather real-world insights...

Q-tips launches major marketing drive featuring nearly 6-foot-long cotton swabs

An off-the-wall infomercial, along with partnerships with Doritos and Goodyear, is fueling the debut of Quge-tips and a...
How Zoom’s ‘SNL’-driven campaign is taking the brand past traditional meetings

How Zoom’s ‘SNL’-driven campaign is taking the brand past traditional meetings

CMO Kim Storin explains how the brand tackles media strategy and measurement for a worldwide campaign built around the...

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