Sitecore has purchased the upstart company—which supports brands in fine-tuning their digital content for AI engines and agent crawlers—in a deal reportedly valued at $225 million.
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The traditional PPC toolkit was all about control: pick the keywords, assign match types, set the bids, craft tightly relevant ad copy, and architect campaigns so the algorithm behaved on your terms. Top ad managers used to stand out through their mastery of Excel and pivot tables. Execution...
A Shopify service outage on Tuesday disrupted key commerce operations, potentially stopping merchants from managing their stores and blocking customers from completing purchases. The big picture. Shopify confirmed that both merchants and shoppers were affected across several core services,...
Hackers seemed able to seize control of victims’ accounts even after Meta claimed it had resolved an issue with its AI-driven support chatbot, which had been allowing attackers to gain access to those accounts.
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Not long ago, getting a business question answered quickly was costly: you needed an in-house analyst, a well-maintained warehouse, and a dashboard for every recurring request. Then AI tools made instant answers essentially free. Strangely, the analytics budget didn’t shrink. Speed dropped to...