From The Web on June 10, 2026
How Jelly Belly is refreshing its brand to appeal to ‘social epicureans’
The new “Bean Appetit” initiative is designed to present the brand anew to consumers following its 2023 acquisition by confectioner Ferrara. Continue reading →From The Web on June 10, 2026
Accenture buys Whalar agency to strengthen its edge in the creator economy
The shop has overseen over $600 million in creator campaigns and is recognized for its strengths in both creative strategy and performance measurement. Continue reading →MarketingPro on June 10, 2026
Google just fired an opening salvo in the AI subscription pricing wars
Google has now made it much more affordable to access its low-cost AI subscription plan. Continue reading →MarketingPro on June 10, 2026
Warner Music buys AI attribution startup Sureel AI
With this acquisition, WMG intends to more effectively monitor when its artists’ creations are incorporated into AI-generated content or used to train AI models. Continue reading →From The Web on June 10, 2026
74% of B2B CMOs report that buyers have become more skeptical of traditional marketing.
LinkedIn research indicates that most B2B CMOs feel they must reconsider the way they connect and interact with their customers. Source Continue reading →From The Web on June 10, 2026