Brands told ADWEEK they’re preparing for a “logistical nightmare” as TikTok further tightens its control over e-commerce with its newest policy
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In episode 338 of PPC Live The Podcast, I chat with Nick Handley, Paid Media Lead at Impression, about one of the most defining mistakes of his career — and how those early missteps often create the most resilient marketers. The series digs into PPC professionals’ biggest “F-ups,” but always...
Apple is increasing the number of ads shown in App Store search results, giving advertisers more chances to reach users right when they’re ready to download apps. Starting March 3, Apple Ads will begin serving additional ads per search query in the UK, with Japan next in line. The broader...
As it works to sharpen its marketing and make better use of channels such as retail media, the CPG giant is positioning data as a key competitive edge for the industry.
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The new feature is designed as a playful way to interact with your photos and try out Google’s Gemini AI technology, particularly Nano Banana.
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Each week we round up the most important stories and share our perspective on what they mean for you and the wider industry. From the evolving responsibilities of the CMO to calls to retire the phrase ‘high performing’, there’s been plenty to digest. Here’s my perspective. Source
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The fashion retailer is closing stores and liquidating inventory after a planned investment collapsed and two key suppliers saw their own financing from lenders dry up.
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