If you’re a marketer or CX leader who depends on Medallia, you’ve probably been wondering: Is Medallia going out of business? Should I be concerned? The short answer is no — Medallia is not shutting down. However, there is a major development underway, and its impact on users,...
The May 2026 MarTech Conference brought together a panel of marketing leaders to explore a central challenge: how to protect genuine storytelling in a landscape increasingly driven by AI and data. During the session, “Marketing’s moment: Reclaiming the power of the story, fueled by data and AI,”...
Not sure how to dive into social media marketing? This guide covers everything you need, from picking the right platforms to creating a strategy that actually lasts. Marketers, your audience is already spending time on social media — and it's one of the most effective ways to reach...
The generative AI platform is broadening its advertising pilot into additional markets while also rolling out a new self-service portal and cost-per-click bidding option.
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Although 70% of CMOs report that AI will be a major priority in 2026, just 30% believe their current infrastructure is sufficient to meet those objectives.
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The real shift: you’re not marketing to humans *or* algorithms anymore
Look at those headlines as a single feed and a pattern jumps out:
Google’s AI search surfaces more links but withholds click data.
Ahrefs and Moz are writing about “AEO” (AI Engine Optimization), Claude skills,...