This article was produced in collaboration with Mutinex.
Key takeaways: AI has shifted from a vague future concept to an everyday tool in marketing, yet brands are still figuring out exactly how it drives business results
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This post was produced in collaboration with Silverpush. Algorithms are overwhelming feeds with AI-generated slop, so what can a brand that’s investing serious time and budget to win attention actually do? During an
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4. ElevenLabs adds new investors, reaches $500M in ARR, and broadens its enterprise presence as voice AI solidifies its role as a key interface.
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tl;dr The martech landscape essentially stopped expanding this year, inching up just 0.79% to 15,505 products. After 15 years of near-constant growth, we may finally be at peak martech — or at least on a plateau.
Beneath that flat top-line number, however, the market is in intense motion: 1,488...
Digital video is rapidly becoming the central arena for AI, targeting, and outcome accountability, according to the newly published “2026 IAB Digital Video Ad Spend & Strategy Report: Part One.” The study highlights a fast-expanding marketplace that is increasingly automated and more...
In 2026, the marketing technology landscape expanded by only 0.7%, moving from 15,384 to 15,505 solutions. At a superficial level, it looks like growth has plateaued. Yet that single figure masks the real story underneath: almost 1,500 new tools entered the market, while more than 1,300...
Hootsuite is continually evolving to support the realities of modern marketing teams, and our newest releases transform real-time data into something more powerful: measurable business outcomes. Here’s where it counts most: Insight: Rich, dependable data that lets your team make decisions with...