After Three Years of Slumping Sales, Target Returns to Growth but Cautions About Challenges Ahead
The retailer’s advertising division posted a 51% increase compared with the same period last year. Continue reading →Viant Partners with Ad Fontes Media to Introduce ‘News Bias’ Targeting for CTV
The integration evaluates news programming for both reliability and political bias, offering buyers a more detailed way to activate and optimize against available inventory. Continue reading →Sandi Cohen Appointed EP for Peter Alexander’s Forthcoming MS NOW Program
Cohen most recently served as a senior broadcast producer on CNN’s Laura Coates Live. Continue reading →James Murdoch to Purchase New York Magazine, Vox Media Podcast Network, and Vox
Vox Media is being divided into two separate units: CEO Jim Bankoff will take charge of the newly acquired properties, while president Ryan Pauley will manage the rest of the portfolio. Continue reading →Apple’s Eddy Cue Named Cannes Lions 2026 Entertainment Person of the Year
Under his guidance, Apple TV has risen to become one of the company’s standout crown jewels. Continue reading →Social media data collection: A guide for 2026
Key takeaways Social media data collection defined: The practice of gathering performance metrics, audience insights, and public conversation data from social platforms to guide and refine your strategy. Core tracking priorities: The most important metrics depend on your objectives, but...TikTok Business vs. Personal Account: 2026 Overview
Key takeawaysBusiness accounts: Provide access to Ads Manager, in-depth analytics, third-party scheduling tools like Hootsuite, and TikTok Shop, but limit your use of trending sounds and access to certain creator monetization programs.Personal accounts: Give you the full sound library,...Mt. Stupid Just Launched A Pricing Page via @sejournal, @pedrodias
GEO framed calibration as if it were the problem. Here’s the proof, the motivations driving this narrative, and the price we pay when the gradient is left to run without control. The article Mt. Stupid Has A Pricing Page was originally published on Search Engine Journal. Continue reading →Google Reveals Initial AI Mode Usage Statistics After One Year via @sejournal, @MattGSouthern
After a year of availability in the U.S., Google has released its first set of first-party data on how users are engaging with AI Mode. The post Google Shares First AI Mode Usage Data After One Year was originally published on Search Engine Journal. Continue reading →