Facebook Marketing Strategy: The Complete Guide for 2026
Facebook is the platform everyone loves to dismiss. Teens have largely moved on, the algorithm seems to punish links, and your aunt is still in way too many essential oil groups. I get it. Yet with its enormous reach, versatile content options, and built-in engagement tools, Facebook remains one...What are Hootsuite’s newest product features? [April 2026]
Quote posts from Planner, fine-tune X link previews, broaden listening to more platforms, and handle Google Business Profile reviews right from Inbox — here’s everything we launched in April. Quick summary of April updates: Quote and reshare X and Facebook posts straight from Planner and Create...What are Hootsuite’s newest product features? [May 2026]
Track TikTok hashtags, stream OwlyGPT responses live, monitor Threads keywords, invite guest approvers, and run advocacy with a revamped leaderboard — here’s everything Hootsuite released in May. Quick recap of the May updates:Monitor TikTok hashtags and brand-related conversations in...Referral Traffic Is Falling for Smaller Publishers: What It Means and How to Respond
Key Takeaways Chartbeat data from more than 2,500 news sites worldwide shows that Google search referrals fell by 33 percent in 2025, with smaller publishers (those under 10,000 daily page views) experiencing traffic drops of up to 60 percent over the past two years. AI platforms now bundle...What Does “The Agentic Web” Mean? via @sejournal, @slobodanmanic
Under the agentic web, publishers, developers, and businesses each encounter distinct economic conditions. This article outlines all three scenarios. The post What Is The Agentic Web? originally appeared on Search Engine Journal. Continue reading →What You Shouldn’t Automate With AI: Avoiding the SEO Deskilling Trap
Which marketing activities belong in your automation stack, and which ones should remain firmly in human hands? Your choices now could shape your team’s strengths for the next ten years. The post What Not To Automate With AI: The SEO Deskilling Trap was originally published on Search Engine...On-page content formats that answer engines really prefer [new research]
It feels like every brand is racing to claim its share in the emerging answer engine optimization (AEO) landscape. But what if you could actually get ahead by understanding which on-page content formats AI prefers—backed by real data? I dug into findings from the new HubSpot State of AEO 2026...